Job Description

Job Description and Duties

Are you creative? Do you think outside the box? Do you enjoy being part of a team?

The Division of Procurement and Contracts (DPAC) is seeking an enthusiastic and motivated individual to join the DPAC Communications Branch as a Web and Marketing Analyst.

The DPAC Communications Branch is a dynamic team dedicated to supporting the division through communications, website management, and training. 

As the Web and Marketing Analyst, you will have the opportunity to create, design, and deliver projects, utilizing tools in areas such as website development, graphic design, CMS/HTML, marketing/surveys, creating newletter articles, market research and analysis, and document templates for trainings/presentations/manuals and guides. The tools you will use are Drupal, Sitecore, Articulate (Rise 360), and Microsoft 365 Product Family.

The Web and Marketing Analyst analyzes, develops, and maintains the DPAC internal and external websites; creates marketing materials and communications for the division; and actively participates in a variety of other projects that support DPAC’s goals and objectives. The analyst also reviews and remediates documents, maintains web accessibility, and ensures Caltrans. accessibility standards are followed.

PARF 22-26-0180 JC-522842

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Working Conditions

This is a reposting of JC-518908. If you have previously applied to this position, you do not have to re-apply. Your application will be considered.

Position located at 1727 30th St. Sacramento, CA.  

Multiple positions may be filled from this recruitment.

This position may be eligible for telework. The amount of telework is at the discretion of the Department and based on Caltrans’s evolving telework policy. Caltrans supports telework, recognizing that in-person attendance may be required based on operational needs. Employees are expected to be able to report to their worksites with minimum notification if an urgent need arises. The selected candidate will be required to commute to the headquartered location as needed to meet operational needs. Business travel may be required, and reimbursement considers an employee’s designated headquartered location, primary residence, and may be subject to CalHR regulations or applicable bargaining unit contract provisions. All commute expenses to the headquartered location will be the responsibility of the selected candidate.

While at the base of operation, the incumbent will work in a climate-controlled office under artificial light.  However, due to periodic problems with heating and air conditioning, the building temperature may fluctuate. This position will also require the incumbent to be able to telework at DPAC Managements discretion and adhere to all DPAC Management policies and procedures governing this arrangement.

Eligibility for hire may be determined by your score on the  Analyst II exam. For those who do not have current eligibility (e.g., transfer, permissive reinstatement, or voluntary demotions) and/or who will be new to state civil services employment, you must be on the state examination list to be eligible for these positions. To apply for the exam, please click and search by typing in the classification title.

Special Requirements

A statement of qualifications (SOQ) is required for this position.  Applications submitted without an SOQ will not be considered. Please list each statement separately and followed with your response. The SOQ should be no more than two pages, 12-point size Arial font, and address the following:

1. Describe your experience developing, maintaining, or administering websites. Include the content management systems, web technologies, and tools you used. Describe a specific project, your role, challenges encountered, and the outcome.

1. Describe your experience reviewing and remediating documents, web content, or digital products to meet accessibility standards. Include the standards used, tools utilized, issues identified, and corrective actions taken.

1. Describe a communications, marketing, or outreach project you personally led or significantly contributed to. Include the audience, objectives, tools and software used, your specific responsibilities, and how you measured success.

1. Describe a situation where you worked with management, subject matter experts, or multiple stakeholders to complete a complex project with competing priorities or tight deadlines. What was your role, what challenges did you face, and what was the outcome.

Possession of Minimum Qualifications will be verified prior to interview and/or appointment.  If you are basing your eligibility on education, you must include your unofficial transcript(s)/diploma for verification. Unofficial, original, or official sealed transcripts will be accepted and may be required upon appointment. Applicants with foreign transcripts/degrees must provide a transcript/degree U.S. equivalency report evaluation that indicates the number of units and degree to which the foreign coursework is equivalent. Please visit either of the following two websites for a list of evaluation agencies: or . Please redact birthdates and social security numbers.

Occasional travel may be required. Possession of a valid driver’s license is required when operating a state owned or leased vehicle.

Desirable Qualifications

In addition to evaluating each candidate's relative ability, as demonstrated by quality and breadth of experience, the following factors will provide the basis for competitively evaluating each candidate:

• Adobe Creative Suite software applications, including Illustrator, Photoshop, Articulate (Rise 360)and SharePoint
• Web and graphic design best practices and Web Content Accessibility Guidelines (WCAG)
• Microsoft Office software applications, including PowerPoint, Excel, and Word 
• English grammar and punctuation
• Caltrans Mission, Vision, Goals. and Objectives
• General knowledge of laws, policies, and procedures related to State contracting and procurement

Ability to:

• Explain complex policies, processes, or procedures
• Understand and adapt to current and evolving technology solutions
• Communicate clearly and effectively in all settings
• Identify opportunities to implement best business practices and solve problems
• Effectively research, gather, analyze, and present data
• Write clear and well-organized policies, procedures, reports, and briefing documents
• Manage multiple priorities and complete assignments accurately and timely
• Analyze data and make sound recommendations
• Make effective presentations
• Reason logically and learn rapidly
• Work well independently and as a team member
• Inspire confidence and gain cooperation from staff and management
• Build cooperative working relationships with others
• Implement business process changes effectively

Benefits

to view the Benefits Summary for Civil Service Employees in the State of California.

Important Application Instructions:

Electronic applications through your CalCareers account are highly recommended and encouraged.

Candidates that meet the minimum qualifications based on possession of EDUCATION, LICENSE, OR CERTIFICATE must include a copy of your DEGREE/TRANSCRIPTS, LICENSE, or CERTIFICATE, along with your State application (STD. 678), to be considered for this position.

NOTE: Do not submit the “Equal Employment Opportunity” questionnaire (page 5) with your completed State application (STD. 678). This page is for examination use only. Do not include any confidential information on any documents you submit for this job vacancy, such as your state application, resume, or educational transcripts.  Confidential information that should be  excluded or removed from these documents includes, but is not limited to, your Social Security Number, birth date, driver’s license number, examination results, LEAP status, marital status, and age.  The job application packet checklist is not required to apply for this position.  Failure to follow these instructions may result in your application not being considered for this position.

Required Application Package Documents

The following items are required to be submitted with your application. Applicants who do not submit the required items timely may not be considered for this job:

• Current version of the State Examination/Employment Application STD Form 678 (when not applying electronically), or the Electronic State Employment Application through your Applicant Account at All Experience and Education relating to the Minimum Qualifications listed on the Classification Specification should be included to demonstrate how you meet the Minimum Qualifications for the position.
• Resume is optional. It may be included, but is not required.
• Statement of Qualifications -

  Statement of Qualifications (SOQ) is required. Please see the Special Requirements section for SOQ instructions.

Job Tags

Permanent employment, Full time, Contract work, Work at office, Remote work

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