Public Programs and Marketing Manager Job at Marketing, Rockford, IL

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  • Marketing
  • Rockford, IL

Job Description

Esta Barrett Manor & Gardens is seeking a Public Programs and Marketing Manager to join our team. The successful candidate will work closely with the Executive Director to create, implement, and present unique mission-based programming while attracting and engaging new audiences and heightening brand awareness.

Public Programs
• Develop, organize, and effectively deliver educational and engaging experiences for all ages both indoors and outdoors in the manor, gardens, woodlands, and farm
• Deliver and modify the public tour to engage individuals, families, school groups, and special interest groups
• Network and coordinate with schools to offer age-appropriate educational programming, utilizing Illinois state standards and mandates
• Develop and oversee a volunteer program, including recruitment, training, onboarding, volunteer assignment, management, and recognition
• Develop seasonal workshops, special events, programs, and activities
• Coordinate offsite and virtual programs and lectures
Marketing
• Increase awareness and drive virtual and onsite attendance
• Plan, create, schedule, and publish content across identified social media platforms.
• Coordinate updates and content for estabarrett.com and the various platforms used for ticketing and awareness
• Prepare the annual marketing budget
• Write, edit, and proofread branded marketing copy for use across communication channels
• Collect and analyze data to measure the success of marketing efforts and improve understanding of our audiences
• Implement, maintain, and improve site signage and wayfinding based on visitor feedback and design standards

Click the “Apply for job” button for the full job description. Expires: August 15, 2026.

Job Tags

Full time, Seasonal work

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